Moz seo certification. Also, it lets you test your knowledge with exams at the end of every section. Moz seo certification

 
 Also, it lets you test your knowledge with exams at the end of every sectionMoz seo certification See which Moz SEO solution best meets your business needs

Get SEO Certified! The Moz SEO Certification will give you the foundational knowledge you need to execute on common SEO projects. Amplify5. Hence, you’ll get to make a competitive SEO. Task: Explore Site Crawl. Moz Academy SEO Essentials Certification; Semrush Academy Courses; Udemy SEO Training; SEO Manager Career Path. Get tips on additional metrics, reports, and considerations that can provide added value to your reports. Updated on: May 24, 2021. Learn at your own pace with certification and training options for all skill levels. The Moz training academy includes a variety of courses. Task: Evaluate Site Traffic. If your site is consistently accessible through bhaktimarga. MOZ is one of the most well-known and reputable names in the SEO industry. Moz, a leading authority in the field, offers a valuable certification program designed to empower marketers and SEO enthusiasts with the knowledge and skills needed to navigate the intricacies of the online landscape. However, here’s a general guide on how the Difficulty score of a keyword corresponds to a keyword’s competitiveness (how difficult it is to rank): 0–20 - Very low. 1. This is our own advanced SEO certification training that teaches how Ahrefs’ tools and data work. See full list on academy. 75% of brands are using some form of marketing automation. What's the SEO Essentials Certification series? In a nutshell, the series is an on-demand instructor-led, six-part course that combines comprehensive, fundamental SEO education with actionable ways to implement your newfound skills using Moz Pro. 2. Log into moz. SEO Certification course is a free SEO course from eMarketing. Reliablesoft Academy Online Courses. org certification is pretty much meaningless. You’ll learn the cornerstones of local SEO, and how you should prepare when jumping into any local SEO strategy. Research and Track Page Performance 6 min. SEO Training Course by Moz. Covering the fundamentals, competitor identification, on-page competitive analysis, off-page competitive analysis, and. The Yoast SEO Premium plugin. You’ll start Part 5 with learning all about the ongoing tasks. ” This training includes the following. calculate current search visibility & Define goals2. Establish a process for keyword research. Match keywords and SERPs to search intent. SEO Training and Tutorials by LinkedIn Learning; SEO Basics for Non-SEOs by Skillshare; 1: Udemy’s SEO Training Course by Moz Source: Udemy. The course is a compilation of the Whiteboard Friday videos, a platform a Fishkin is popular for. When it comes to local SEO and competitor analysis, many factors should be taken into consideration. Explain the crawling and indexing process. Once you’ve completed this portion of the certification, you’ll be able to fully evaluate and understand off-page elements like backlinks and social media efforts, as well as identify where these pieces fit into the competitive analysis roadmap. In the trenches of SEO since 2004, we poured our knowledge into building the most. Link Explorer is a link popularity and backlink analysis tool that lets you research and compare any site on the web. Define the appropriate audience, hosting, and promotional strategy for the goal. After that you'll complete a course on listing management, where you'll learn how propagation. Beyond the basics, keyword research encompasses many more advanced considerations, including SERP features, keyword intent, competitive. Join SEO communities online to network with other professionals and learn from their experiences. Grow your SEO skills with courses on keyword research, backlink analysis, local SEO and more! Learn at your own pace with certification and training options for all skill levels. 5. Help write powerful SEO-friendly content that is understandable to search engines with the ability to edit pre-written content It also helps you analyze the article with its AI feature, with which you can make sure that the search engines were able to read the target keyword and know the opportunity to publish the article. Of particular interest is the SEO Essentials Certification. This is part of Moz’s dedication to technical SEO resources in 2021, along with our recently launched Technical SEO Certification, and some more features and content pieces that we’ll be able to share soon. Market Motive Advanced Search Engine Optimization (SEO) Certification Training. In this post, I want to take a step back and outline the core goals I believe. Moz Academy Upskill and get certified with on-demand courses & certifications. Advanced SEO typically involves technical concepts that are somewhat advanced,. Lessons that are included are content issues. MOZ also provides the students with the necessary knowledge about these additional factors that contribute to getting a better SEO ranking. The training is delivered online through on-demand video lectures and is self-paced. 3. About this course. This series consists of over 5 hours of video content, quizzes, and. Upon completion, you will receive a printable certificate and a LinkedIn badge. Pre-RankBrain, it might have been appropriate to assess website page optimization by evaluating all traditional signals (link diversity, content. A score of 80% or better is required to earn your certification and LinkedIn badge. The Top 6 Google SEO Certification Courses to Join:. Certificate: yes. Select an SEO keyword ranking tool best suited to your needs and. It enhances the perception of your site's expertise, trustworthiness, and relevance, helping you. Learn by on-demand videos and task lessons, try yours knowledge with exams at that end of each portion, and top it all off with shiny new credentials to share with your professional connect. Moz Academy SEO Essentials Certification Organize your teaching with Moz's SEO Essentials Certification. A common misconception about listing management is that you can “set it and forget it” - but that couldn’t be further from the truth! It’s crucial that your listing management strategy be continuously maintained. Conducting a thorough competitive analysis is a critical part of your overall SEO strategy. Working in internships and entry-level roles, such as an SEO writer or SEO specialist, can immerse newcomers in SEO best practices in preparation for moving up the ladder to become an SEO analyst or strategist. 0 : If you're looking for basic technical SEO considerations, this 4 page downloadable cheat sheet will get you started on the basics of meta tags and more. org is a project that provides a particular set of agreed-upon definitions for microdata. See which Moz SEO solution best meets your business needs. Chapter 1: SEO 101. SimpliLearn SEO Training Course. Monitor a client's search visibility across keyword clusters. Navigate Your Campaign Link Profile 4 min. Moz Academy SEO Essentials Certification; Semrush Academy Courses; Udemy SEO Training; SEO Manager Career Path. Join SEO Communities. Develop scalable keyword lists and keyword clusters. It includes a 3 ½ hour video tutorial taken by about. This is nice if you’re an SEO pro that can understand it all. Covering the fundamentals, competitor identification, on-page competitive analysis, off-page competitive analysis, and. You’ll learn why, and then you’ll research and select. With a vast array of certifications and a proven track record in numerous industries, I have helped clients in. I have worked with businesses of all sizes, from small businesses to Fortune 500 corporations. Complete courses to master SEO basics. The. Using the Moz SEO guide and your learnings, start with performing basic On-Page SEO changes (changing H1, title tags and meta descriptions according to SEO best practice) and as you begin to. On this page, we’ll discuss Moz and the products they offer to your business. The #1 most popular introduction to SEO, trusted by millions. com Today, Moz is launching the SEO Essentials Certification through our Moz Academy platform. Generate Custom Reports 6 min. Implement an all-inclusive SEO game plan that you can use on nearly any website. Instructor(s): Tommy Griffith. Single or Group training sessions are available 604-812-2609 we will be happy to set up a training session. 5 out of 54. Six topics of 10-minute duration are covered in this video. What you'll learn: Understand basics of SEO. Sign Me Up! About Pierce Brelinsky — Technical SEO at an award-winning digital marketing agency. Reliablesoft SEO Certification. Moz Data Power your SEO strategy & AI models with custom data solutions. An Essential Training Task List for Junior SEOs. Establish a process for keyword research. Moz Local Raise your local SEO visibility with complete local SEO management. In the trenches of SEO since 2004, we poured our knowledge into building the most. Leadpages® is a complete lead generation platform. On average, HubSpot’s blog attracts over 350,000 visits per day. Read this post. Expand your toolset and elevate your local SEO strategy with this in-depth course, no matter. With Moz Academy, you can enroll in instructor-led courses targeting specific SEO concepts, theories, and methodologies. Title tags are the second most important on-page factor for SEO, after content. This makes it hard to disentangle the relationship between brand strength and search engine results. We’ll discuss why technical SEO is important and its impact on rankings, traffic, and user. SEO is a set of practices designed to improve the appearance, positioning, and usefulness of multiple types of content in the organic search results. Moz, a leading authority in the field, offers a valuable certification program designed to empower marketers and SEO enthusiasts with the knowledge and skills needed to navigate the intricacies of the online. Firms that practice SEO can vary; some have a highly specialized focus. According to the Google advice the following is all you need to do in order to become a Google Adwords Certified Individual: Accept the rules of use. The SEO Training course by Moz is a. moz. On average, research shows US-based SEO consults earn $100 to $150 per hour. Though there’s quite a lot of content to consume here, you can take the course at your own. They offer many SEO tools and training resources. Each video covers an important SEO concept: SEO Strategy. The SEO Training Course by Moz on Udemy will help you understand the basics of SEO. What is the SEO Competitive Analysis Certification? This series is a six-part series focused on SEO competitive analysis and research, combining on-demand video lessons with tasks and quizzes to affirm your understanding. Every Moz Pro plan includes MozBar Premium, SEO insights, link research, 1-on-1 walkthrough, 24-hour online support, Moz. An SEO certification is a credential that a company, brand, or individual provides to verify you’ve completed their SEO course. In addition to Moz Academy courses, here are a few more resources you may find useful: Moz Home Moz Blog Free SEO Tools Moz Pro Free Trial. Share of voice and visibility. About this course. The Moz Training coursework includes 12 modules. You can use Moz Pro, an all-in-one SEO software, for 60 days to perform keyword. 1. About this course. In this video, you’ll learn how to lay the foundation of all your future social. From Rand Fishkin, we present you with a six-part series of roughly ten-minute-long videos designed to deliver core SEO concepts. Blogs are one of the most popular forms of content marketing. The #1 most popular introduction to SEO, trusted by millions. For the purpose of this guide, we’ll focus on links, indexing, and rendering, although for a more “first principles. View Our Digital Services. thank you . What's the SEO Essentials Certification series? In a nutshell, the series is an on-demand instructor-led, six-part course that combines comprehensive, fundamental SEO education with actionable ways to implement your newfound skills using Moz Pro. Set up a system for tracking SEO progress. Perform a full audit to gain deep understanding of your current SEO and identify quick wins to. You'll receive six hours of content guided by your instructors, test your knowledge with exams at the end of. Internal Links are hyperlinks that point to another webpage (or resource) on the same website/domain. SEO Fundamentals Course: MOZ: SEO Training Course by Moz: Udemy: SEO Certification Course: HubSpot: Advanced SEO Certification Training: Simplilearn: Building a Career in SEO. Advanced SEO Course [Simplilearn] Simplilearn is a free library of courses, resources, and guides on a variety of important specializations, made available to anyone looking to learn a new skill or expand their knowledge. Today, Moz is launching the SEO Essentials Certification through our Moz Academy platform. With Insights, you’re handed a list of high-priority tasks that can increase your organic traffic. Engagement is the name of the game in Part 4 - your engagement with the community and your customer base, as well as their engagement with you! It all starts with creating a strategy for reputation management. On their website, you can find the MOZ SEO training course because of the widely regarded blog that. Copied! With Moz Pro, you have the tools you need to get SEO right — all in one place. Map keyword strategy to relevant and valuable pages. You can read more information about title tags here. Technical SEO is a broad and exciting field, covering everything from sitemaps, meta tags, JavaScript indexing, linking, keyword research, and more. Join Us! By: Rebecca Kelley. The series culminates in a final exam, and with a passing score, you’ll be awarded an official Moz Certificate and badge for your LinkedIn profile. You'll receive six hours of content guided by your instructors, test your knowledge with exams at the end of. SEO Training Masterclass 2023 by Udemy. Basics. Ask them to rate their practical experience of them out of 10, as well as their theoretical knowledge out of 10. SEO Reporting. 3 rating and just got updated recently. ClickMinded SEO Training - 997$ Moz SEO Essentials - 595$ Yoast All-around SEO Training - 89£/año; Para ser claro, no tomé ninguna de estas certificaciones. Analyze your website’s current rankings and identify your strengths. Duration: Approximately 5 months. Moz. Create a keyword model based on the sales funnel and semantic search. Moz Academy Training. 12 Best SEO Training Courses (Online) 1. The Moz training academy includes a variety of courses. We've included a nifty PDF download to guide you through the steps and help keep you and your team on track. The SEO Training Course by Udemy will teach you. Part 2: Get To Know Your Customer - This course covers researching keywords in order to get to know your audience. Moz SEO Certification 5. The MozBar SEO toolbar shows you relevant metrics right in your browser, as you surf the web. Technical SEO is a broad and exciting field, covering everything from sitemaps, meta tags, JavaScript indexing, linking, keyword research, and. This particular site is not. You can also display your knowledge with your Linkedin Moz SEO Essentials certification badge. Internal Links are hyperlinks that point to another webpage (or resource) on the same website/domain. Purchase | $395 Already purchased? Sign In What is the Technical SEO Certification Series? This is a five-part series focused on technical SEO, combining video lessons with tasks and knowledge checks to gauge. Ranking for the right keywords can make or break website success. 5. Your team will know their own strengths and weaknesses well. The course covers all the essential topics, such as keyword research, on-page optimization, link building, and analytics, and provides hands-on experience with Moz’s suite of SEO. Analyze your website’s current rankings and identify your strengths. Moz API Power your SEO with our index of over 44 trillion links. 1. Moz Data Power your SEO strategy & AI models with custom data solutions. Here are some of their most popular SEO courses: SEO copywriting;. Rotate your new hire between different trainers on your team. SEO Learning Center Broaden your knowledge with SEO resources for all skill levels. New Research: 35% of Competitive Local Keywords Have Local Pack Ads. 2016 - มิ. On-Demand Webinars Learn modern SEO best practices from industry experts. In fact, SEO training course by MOZ and MOZ SEO certification is popular among SEO aspirants. ) CSS – How a website looks (color, fonts, etc. Keyword Research. This six-part Certification is focused on local SEO, combining video lessons with tasks and knowledge checks to gauge your understanding! You’ll receive nearly six hours of on-demand, instructor-led content, covering the fundamentals, local competitor research, location data management, reputation management, and measuring and tracking success. The company touts its SEO training program to prospective students as “the fastest way to learn SEO”. We use Moz Pro Campaign and MozBar (free!). NZME, 2 Graham Street, Auckland • Operations check and publication of. In fact, you can learn the fundamentals of SEO in about 8 hours. Moz AcademyWhat's the SEO Essentials Certification series? In a nutshell, the series is an on-demand instructor-led, six-part course that combines comprehensive, fundamental SEO education with actionable ways to implement your newfound skills using Moz Pro. The #1 most popular introduction to SEO, trusted by millions. A page's meta description should intelligently employ the page’s target keywords, in a natural, non-spammy way that compels the user to click through to the page. What is link equity? Link equity, once colloquially referred to as "link juice," is a search engine ranking factor based on the idea that certain links pass value and authority from one page to another. It doesn't matter if you know nothing about SEO. You'll receive six hours of content guided by your instructors, test your knowledge with exams at. Welcome to Moz Academy! Easy-to-access SEO education has always been dear to our mission. And Moz SEO certification is worth it! 5- HubSpot SEO Certification (Free Course 2021) Unlike Moz certification, you can get search engine optimization certification from Hubspot for free. The one keyword research tool to rule them all. 1. Here are our favorites. So far, more than 309K students have enrolled, and the course has an overall rating of 4. Moz API Power your SEO with our index of over 44 trillion links. The SEO Training course by Daragh. Moz AcademyFor video, this means taking a goal driven strategy from inception to launch: Define the business goals. glennfriesen Mar 13, 2013, 1:20 PM. The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Moz SEO Essentials Certificate. To walk you through this guide, we've put together a free, downloadable template that you can use to perform your own SEO competitor analysis. You can also dig into page elements, view search results from a different engine. 4. SEO Training by ClickMinded. SEO stands for search engine optimization. BrightEdge is the leading enterprise-grade SEO platform and has developed a technical marketing SEO credential that helps validate the expertise and knowledge of their more than 28,000 global. Much of what we discuss in these lesson is why errors occur, what they mean, how to look for them, and some solution options. Along with smart internal linking, SEOs should make sure that the category hierarchy of the given website is reflected in URLs. Duration: 7 hours 4 minutes Price: Free with an Ahrefs Webmaster Tools account Instructor(s): Sam Oh Level: All levels. The #1 most popular introduction to SEO, trusted by millions. Rotate trainers. . Dec 1, 2022 #20 Hawkeye Digital Jr. Moz Academy Upskill and get certified with on-demand courses & certifications. This is one of the most popular SEO courses on Udemy. ) Moz is one of the oldest players in the SEO industry, and its SEO Essentials certification series is well respected. Cost: $997. Domain Analysis. In this post, I’ll go through the background of Core Web Vitals, and how the new tools from Moz will help to spot, track, and fix. On-Demand Webinars Learn modern SEO best practices from industry experts. Complete with 3 hours of video lessons, tasks, and activities, you’ll be able to test your understanding and apply important concepts throughout. Informational queries: The searcher needs information, such as the name of a band or the height of the Empire State Building. It's useful when you've created content that's specific to a local audience. 1. Yoast All-Around SEO Training. As for the SEO ramifications, here are a few considerations: Consistent URL Structure: From an SEO perspective, it's generally beneficial to maintain a consistent URL structure. , the leader in search engine optimization technology, today announced a new Technical SEO Certification Series. Break bigger goals into bite-sized steps that your new hire can build on week by week. In my opinion, to become a true professional requires a broad skill set. We've consolidated all the resources you need to learn and apply advanced technical SEO techniques alongside unique learning strategies, task lessons and quizzes to test your. Power your SEO with the proven, most accurate. While Core Web Vitals were created for developers, these tools can be used by all site owners because they break down the user's real-world experience on a page. Kris cracked me up on his post about. 36–50 - Average. Broaden your knowledge with SEO resources for all skill levels. Packed full of information, the Moz Local SEO Fundamentals course offers extensive local SEO training, without the complexity. Moz, Inc. Introduced by Google in December 2011, the hreflang attribute allows you to show search engines what the relationship is between web pages in alternate languages. Technical SEO training. We've consolidated all the resources you need to learn and apply advanced technical SEO techniques alongside unique learning strategies, task lessons and quizzes to test your knowledge. Categories: Content Marketing Local SEO. Here are some other digital marketing tactics to use in 2020. Moz Certifications tell the story of SEO. Keyword Research. Duration: 7 sections over approximately 3. The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills. 1. Explore our suite of premium, free SEO tools and online marketing software. The Location Landing Pages Salad Bar: Making Smart Local Business Content Choices in 2024. Keyword Research. I wouldn't trust it, and I don't know anyone else who would. How-To Guides Step-by-step guides to search success from the authority on SEO. At the end of the series, you’ll take a final exam and receive your certificate and. About this course. The Technical SEO Certification is a five-part series dedicated to technical SEO, combining video lessons with tasks and activities to allow for practical application of important concepts. Moz's Free SEO Course for Beginners. Moz SEO Training Moz is a well-known name in the SEO industry, and its SEO Training course is one of the best available. Free Local SEO Tools That Belong in Your Kit: This post is a goldmine of local SEO tools, and all of them are 100% free. According to the Google advice the following is all you need to do in order to become a Google Adwords Certified Individual: Accept the rules of use. 1. You can also display your knowledge with your Linkedin Moz SEO Essentials certification badge. How-To Guides Step-by-step guides to search success from the authority on SEO. The meta description tag serves the function of advertising copy. If you are an. How-To Guides Step-by-step guides to search success from the authority on SEO. The Free Domain Authority Checker Tool allows you to quickly pull top competitive SEO metrics quickly so you’re able to start your research right away. 1. What is the Technical SEO Certification Series? This is a five-part series focused on technical SEO, combining video lessons with tasks and knowledge checks to gauge your understanding. You'll receive six hours of content guided by your instructors, test your knowledge with exams at the end of. You’ll learn all about what reputation management is, its impact on your. Different rankings signals apply to different queries. Measuring and reporting on SEO can be quick and easy with a solid process in place. SEO copywriting training - Yoast (Paid) 10. Gather Your SEO Data. 5. Technical SEO Certification: Part 1 - Explore the Fundamentals of Technical SEO 32 min Site Audit Agency 2 - Novice (limited knowledge) 3 - Intermediate (moderate experience) 4 - Advanced (high-level application) Moz Tools The Moz SEO Essentials Certification will give you the foundational knowledge you need to execute on common SEO projects. Of particular interest is the SEO. You will have three attempts to pass the exam. The Technical SEO Certification combines video lessons with tasks and knowledge to level up your technical SEO know-how. A good first port of call is to ask them to rate their own confidence with the list of skills mentioned above. SEO Learning Center Broaden your knowledge with SEO resources for all skill levels. If you want to take a more organized approach to learning SEO or training your entire team, check out the Moz Academy Technical SEO Certification. Semrush SEO Fundamentals Course. SEO is the active practice of optimizing a web site by improving internal and external aspects in order to increase the traffic the site receives from search engines. Your all-in-one suite of SEO essentials. What's the SEO Essentials Certification series? In a nutshell, the series is an on-demand instructor-led, six-part course that combines comprehensive, fundamental SEO education with actionable ways to implement your newfound skills using Moz Pro. Identify target keywords to create new - and improve existing - content. Advanced SEO is simply any set of SEO techniques that require some degree of expert knowledge. Search Visibility is one of the first. November 1, 2023. Technical SEO Certification About this course Whether you’re a marketer looking to grow your technical skill set or a web developer seeking to identify and augment skills that. Despite the acronym, SEO is as much about people as it is about search engines themselves. Take the course! What's the SEO Essentials Certification series? In a nutshell, the series is an on-demand instructor-led, six-part course that combines comprehensive, fundamental SEO education with actionable ways to implement your newfound skills using Moz Pro. 36 Hours Of self-paced video lessons. , the leader in search engine optimization technology, announced a new Technical SEO Certification Series from Moz Academy. Duration: 7 hours 4 minutes Price: Free with an Ahrefs Webmaster Tools account. SEO Learning Center Broaden your knowledge with SEO resources for all skill levels. Your all-in-one suite of SEO essentials. 4. Whether you’re a marketer looking to grow your technical skill set or a web developer seeking to identify and augment skills that overlap with SEO, you’ll learn how technical SEO fits into a larger SEO and digital strategy. The SEO Training Course by Udemy will teach you. These multi-course programs cover SEO Essentials, Technical SEO, and SEO Competitive Analysis. Congratulations on your completion of the SEO Competitive Analysis Certification! There are just a few more steps to complete to get certified. What is the Technical SEO Certification Series? This is a five-part series focused on technical SEO, combining video lessons with tasks and knowledge checks to gauge your understanding. November 22, 2023. The Moz SEO Certification focuses on teaching you what you need to know about SEO. What you'll learn: Understand basics of SEO. Informational queries: The searcher needs information, such as the name of a band or the height of the Empire State Building. Pricing ranges from $395 to $595 per series. The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills. Getting Started With the Domain Authority Checker Tool. Let’s kick things off with a refreshing dip into the fundamentals of SEO! No matter where you are in your SEO journey, it’s essential to understand how the foundational elements relate to local SEO. SEO Training Course (Udemy) Udemy Online Courses. Moz Academy. Build for Indexation. STAT SERP tracking and analytics for enterprise SEO experts. Click on the avatar in the upper-right corner, and select. The industry's top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills. Structured data is a system of pairing a name with a value that helps search engines categorize and index your content. Part 1: Explore the Fundamentals of Keyword Research - This course covers the fundamentals of keywords, along with understanding keyword tracking and rankings. Luckily, Brand Authority gives you clarity. SEO Glossary: The SEO glossary is helpful for beginners to get familiar with the various SEO terminology. Son solo las que encontré que eran realmente certificaciones SEO (no cursos) y que fueron creadas por empresas/personas reputadas. We offer online courses for individual learners, as well as in person classes at your office for corporate groups. Udemy is a great platform to learn new things and these two courses i. Moz SEO Training Course—Udemy. 1. VIP. The technical foundations of SEO. And we’re pleased to offer this in-depth free SEO course about creating content that people want to link back to. Link building for local SEO. CareerFoundry’s Digital Marketing Program. Traditionally, the phrase Technical SEO refers to optimizing your site for crawling and indexing, but can also include any technical process meant to improve search visibility. You'll receive six hours of content guided by your instructors, test your knowledge with exams at the end of. SEO stands for search engine optimization. Various students from all over the world have enrolled in this Course. Earn Your SEO Certification. Check it out below: I'm ready to check it out! What is an SEO. It’s no surprise that one of the most popular SEO WordPress plugins offers one of the SEO training courses on our list. The answer may be Advanced SEO. On-page SEO is the practice of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines. skype. Enter: Insights. Mastering the Moz SEO Essentials Certification requires practice of your SEO skills on a real or simulated website. But if you do find that overwhelming and you would like a more clearly defined learning pathway outlined for you, there is the Moz Academy SEO Essentials Certification. The simplest way to optimize anchor text for SEO is simply to make sure the anchor text uses descriptive keywords to accurately describe the page or idea you're linking to. All done from Moz team. The Technical SEO Certification by Moz is a 5-series course covering all aspects of technical SEO. The Local SEO Certification from Moz Academy consists of nearly six hours of on-demand, instructor-led content, covering the fundamentals, local competitor research, location data management, reputation management, and measuring and tracking success. This template will also help you create an actionable report. Learn SEO tips and tricks in this SEO training course from Moz.